About Us

Welcome to the white t-shirt company.

Look in most peoples wardrobes and the chances are that you’ll find a white t-shirt in there somewhere. The white t-shirt is one of those reassuringly basic items. Casual enough to go with jeans, classic enough to wear under a suit and easy to dress up or down.

It was years of searching for this elusive ‘perfect white t-shirt’ that culminated in the launch of The White T-shirt co in 2004.

As a mother and eczema sufferer I am also aware of the harm unnecessary chemicals and treatments, often used in clothing, can do to the environment and ultimately us. So it was these concerns that I also wanted to incorporate into our t-shirts. The pursuit of these values eventually led me to a Danish company who helped us develop our own green cotton blend. The result is our extra long staple green cotton t-shirts which are beautifully soft, high quality and most importantly keep the environment happy too. All our t-shirts have now been awarded the Euro Eco-label. Please click on our difference which will tell you a little more about why our green cotton t-shirts are so different.

Whether worn on their own, or layered with other garments, we hope that you find our green cotton women’s t-shirts and men’s t-shirts perfect for living in day after day!

We really appreciate feedback from our customers, so whether it is about our t-shirts, our green cotton or our service please let us know your thoughts!

With best wishes for a warm bright spring.

PENNY JONES
FOUNDER